5 Rules of Revenue Driven Marketing
Align marketing execution with revenue goals. Plan ahead, track revenue performance and adjust course while you still have time. Communicate Marketing's success in the language of revenue. That’s Revenue Driven Marketing!
Watch this roundtable conversation between Venkat Nagaswamy, Global VP of Marketing at 8x8, Chuck Boynton, CFO at Poly, and Rahul Sachdev, Cofounder & CEO at Fortella, on how to evolve Marketing into a strategic engine of growth.
To learn more on the 5 Rules of Revenue Driven Marketing, fill out the form to download our CMO Guide "5 Rules for Sailing Marketing to Revenue Driven Success"